Our Design Approach

Our iconic Swiss Army Knife™ has become a global design icon, thanks to the incredible functionality it packs into its compact form. It’s been called one of the “most significant global design icons” by Wallpaper*, the British design magazine, thanks to its pleasing combination of simplicity and versatility that fits straight into your pocket.

Iconic status

Its iconic status has been confirmed by design museums around the world – from the Museum of Modern Art in New York and the Design Museum in London, to the Neue Sammlung Design Museum in Munich and the Swiss National Museum in Zürich.

Our Swiss Army Knives have also won the Red Dot Design Award on several occasions, most recently for our Evoke and Classic Precious Alox collections. We also both collaborate with and inspire artists and designers, like our recent and groundbreaking collaboration with Off-White.

Our Travel Gear: Intelligent and organized travel solutions

Our Travel Gear products are made with high quality materials, premium components and built-in reliability that means you can always travel with peace of mind. The products offer intelligent solutions to all your travel needs, from expandability to built-in organization, so that you are always best prepared to make every journey effortless.

Official Website

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